Applied Methods
~The MetaPeople & HREmployee Experience & Employer Brand

Employee Experience & Employer Brand

Designs and runs programs that shape employee culture, internal employee communications, employee listening, workplace events/culture, and external employer brand positioning. Distinct from HRBP (strategic partnership), People Operations (lifecycle/HRIS), and Learning & Development (training).

$ titles --canonical
Employee Experience Program ManagerEmployee Experience ManagerEmployer Brand ManagerEmployer Branding SpecialistEmployee Listening ManagerSenior Employee Listening ManagerPeople Events & Culture ManagerCulture ManagerInternal Communications Manager, People
Open Jobs4
Companies Hiring3
$02

Skills

What companies are looking for in this role.

$ skills --core

Developing and executing employer brand strategy aligned with talent acquisition and hiring goals

95%

Collaborating with cross-functional teams including marketing, communications, and recruiting to ensure brand consistency

90%

Creating and maintaining recruiter enablement materials including messaging frameworks, templates, and pitch decks

90%

Creating and publishing branded content across digital platforms, social media, and careers websites

88%

Managing end-to-end event planning and execution including logistics, vendor coordination, and on-site delivery

88%

Designing and implementing employee experience programs spanning recognition, milestones, and cultural moments

85%

Conducting qualitative and quantitative research to measure employer brand health and employee engagement

85%

Building scalable processes, templates, and systems for consistent program execution across global organizations

83%

Orchestrating brand activations and talent community engagement across social, recruitment marketing, and industry events

80%

Designing holistic employee listening and measurement strategies using surveys and feedback mechanisms

80%

Developing audience segmentation strategies to target specific talent communities and hiring groups

78%

Managing budgets and allocating resources across programs while maintaining quality and impact

75%

Establishing and monitoring action planning processes with managers to drive organizational improvement

70%
$ skills --emerging

Integrating employee insights across the talent lifecycle from pre-hire through exit to inform strategy

73%

Leveraging artificial intelligence and advanced analytics to generate insights from quantitative and qualitative data

68%
$ skills --soft

Building strong cross-functional partnerships and stakeholder alignment across distributed teams

92%

Communicating insights and analytics effectively to leadership and stakeholders for strategic decision-making

88%

Managing multiple simultaneous initiatives with attention to detail and strong project coordination

85%

Translating strategic vision into executable operational plans and programs

85%

Operating independently in ambiguous environments and building structure from the ground up

80%

Gathering and acting on feedback to continuously improve programs and experiences

75%

Demonstrating thought leadership on emerging trends and innovative solutions in talent measurement and culture building

73%
$03

Technology

The tools and technologies that define this role.

$ tech --platform
Careers websitehigh
Social media platformshigh
Learning Management Systemslow
Slacklow
$ tech --tool
Surveys and survey platformshigh
Analytics and reporting toolsmoderate
Project management systemsmoderate